Story
THE
Founded in 2019, Sound Factory FZCO has rapidly emerged as a pioneering distributor of professional audio and musical instruments in the Middle East, Africa, and the CIS region. As a dedicated distributor, we have forged strong partnerships with local entities to access markets across the regions we support.
Experience
THE
We have amassed extensive experience and fostered strong relationships in the countries we serve, benefiting both manufacturers and national distributors through our consistent dedication and support.
Advantage
THE
Our successful business model has resulted in a robust supply stream for brands and manufacturers, accompanied by a steady increase in sales within a previously untapped region. We have witnessed growth in terms of product variety, sales figures, and an expansion of dealer diversity.
BRANDS
THE
We proudly represent a distinguished lineup of globally renowned manufacturers. We prioritize maintaining the ethical standards and policies set by the manufacturers and brands we represent.
We are driven by a passion for excellence, integrity & customer satisfaction. We remain dedicated to being a trusted and valued professional audio & musical instruments distributor.
DISTRIBUTION NETWORK
THE
AFRICA
Our dealers are located in Morocco, Algeria, Tunisia, Egypt, Nigeria, Ghana, Kenya, Uganda, Tanzania, Gabon, Mauritius, Rwanda, Seychelles, Angola, Senegal, Burkina Faso, Congo, Ivory Coast, Madagascar, Mozambique, Zimbabwe, and Ethiopia.
MIDDLE EAST
We have a wide-ranging presence, working with dealers in the UAE, Lebanon, Saudi Arabia, Kuwait, Qatar, Oman, Jordan, Bahrain, and Pakistan.
CIS
We collaborate with dealers in Azerbaijan, Georgia, Armenia, Uzbekistan, Tajikistan, and Turkmenistan.
WHO WE ARE
Our commitment goes beyond merely stocking a diverse range of products. We prioritize maintaining the ethical standards and policies set by the manufacturers and brands we represent. Through our distribution channels, dealers, and retail shops, we ensure the availability of these products throughout the regions we support. Our procurement process involves purchasing products by containers directly from suppliers' factories, which we then store in our advanced warehousing facilities in Jebel Ali.
DISTRIBUTION
THE
We strive to offer our dealers an access to a comprehensive product range. We do not distribute directly to end users, thus will act only as distributor and as a support point. Ability to consolidate different products, streamlining the ordering process. Flexible payment methods to accommodate diverse business needs. Protection against parallel imports and duplicate products through our diligent support.
RELATIONSHIP
THE
We are adaptable to the requirements of each individual country, considering logistical, financial, transportation, cultural sensitivities, and import requirements. We understand that each country has its unique needs and challenges, and we are dedicated to tailoring our approach accordingly. Our extensive experience in the PA & MI business allows us to navigate these complexities with ease.
LOGISTICS
THE
Our strong partnerships with logistics and warehousing facility companies in Jebel Ali enable us to offer fast, reliable, and punctual service to our dealers. Comprehensive assistance in logistics, shipping, and documentation requirements.
FULFILLMENT
THE
We offer fulfillment support to manufacturers who opt to utilize our warehousing facilities as a distribution hub for the region. Reduced delivery time for key selling products, ensuring swift fulfillment.
Get In Touch
WE'RE HERE TO HELP
Interested in doing business with us? Our business hours are Monday to Friday: 9am-6pm. Get in touch today.
Sound Factory FZCO. JAFZA 14, Suite 14436, P.O.Box 17959, Jebel Ali Free Zone, Dubai, U.A.E.